SEO Marketing Tips You Can't Live Without

Patrice Barber - Tuesday, October 25, 2011
SEO marketing should be the top strategy to use to promote your business online. Nothing beats the results you get from this technique. There is a reason why every online marketing book, resource, tool, etc. always refer to search engine marketing. It's no secret that search engines command the highest amounts of traffic online. They drive web traffic by the millions. It's also no secret that search engines are the sources of the most targeted traffic online. Even a blind man can see how this affects the whole internet business industry. With that said, if you have a business online or that you are planning to build one, it's always best to start optimizing it for the search engines the moment you register the business's website domain. If you want to know more about this topic, you can read the tips and guide below. To help you get the most out of SEO marketing, always remember the following tips. 1. Do your research. Even before you get a domain name, you should start researching. You have to make sure that the domain name you purchase clearly describes what your website is all about. For instance, if you are planning to create a website that sells basketballs, then by all means make sure that your domain name contains the word 'basketballs'. The wrong domain name can make the wrong impression to those who sees it. So do your research before you register anything. 2. Know your keywords. Again, in order to identify your most relevant keywords, you need to conduct a lot of researching. Keywords make up the backbone of SEO marketing. Always keep in mind that you are probably not the only person selling your products or services online. There could be hundreds or thousands of other sellers offering the exact products. With that said, business will be very tough if you are using the same keywords your competitors are using. So pull yourself away from the crowd by using less competitive keywords. You will only be able to do this through research. There are dozens of keyword research tools online and most of them are free to use. So take advantage of them. 3. Build links. Links are among the major factors that search engines take into account in determining the relevancy of a website. The more links pointing to a certain website, the more relevant it is in the eyes of the search engines. Always keep these SEO marketing tips in mind.
Article Source: http://EzineArticles.com/6558032

Nudge Your Way To Clients

Patrice Barber - Wednesday, October 05, 2011
I recently read some jarring news from  Jeffrey Fox's "How to Become a Rainmaker." Here is one of my Favorite Foxy Tips: How to handle a client who wants to sign, but is hesitating (and you don't know why). Ask them one of these questions: Have I asked about every single detail that's important to you? OR What question should I be asking that I'm not asking? This is the most confident, most professional question you could ask. I had not thought about this simple question ; maybe you might be missing this in your interactions too. This question shows your extreme care and concern about your future client. And it allows you to dig up the real reason they are  on the fence - a reason that's really important to them ( and you justs haven’t uncovered it yet). They may be too afraid or too embarrassed to bring it up. This is your chance to show...
  1. How professional you are, and-
  2. How much you care.
And don't stop there - keep asking. Try it! It works! P.S. Did you know your clients had a Secret Language of Desire? And when you use it, it can change your business forever? Stay tuned, Patrice Barber President Taylor Made Small Biz

90 Minutes to a Successful PR Campaign - Workshop

Patrice Barber - Thursday, September 15, 2011
What if you could have the Business Journal calling you? ABC news saw your article and now they want an interview! What would that mean to your business? The reach of the media far exceeds our ability to network in person. Many business owners see PR campaigns as limited to a corporate budget. We used to believe that  PR campaigns required a PR agency  or ad agency. 

Now that the PR landscape has changed, you have direct access to the media. 
In this hands on workshop, you will develop a PR campaign specific to your business. Leave with your completed PR campaign ready to implement. 


In the workshop : 
  • Get your business and get "media ready" with your very own updated media kit
  • Create the backbone of your marketing arsenal - your advocate list
  • Outline the key points of your next press release
  • Identify your target industries and related media connections
  • Get ready to shine the spot light on your PR campaign
Join us at this workshop to complete everything you need to be ready to launch your PR campaign 
  When: September 28 from 1:30-3:30 pm 
Seating is limited to the first 30.  
Reserve your seat today http://bityurl.com/PR-now-aa 
 The workshop is held at : Remax Professional Training Center 9200 E. Panorama Cir  Englewood, CO

Google Plus

Patrice Barber - Wednesday, August 03, 2011
Google Plus is the newest social networking site to hit the Internet. Being as its from Google, it's no surprise that this is going to turn out pretty big. While the network is still in its infancy, anyone who has a Gmail account has access to the network. Due to the huge number of users of Gmail, the number of uses in Google Plus skyrocketed as soon as the network was made available. However, since it still has not officially launched, there are many things lacking in Google Plus that Facebook has. For example, businesses are not allowed on Google Plus yet, making the avenue inadequate for advanced marketing. There are many things that make Google Plus quite unique, and it will take some time for Facebook to catch up. Many people theorize that Facebook has been slacking on updating its features, because until now it did not have any major competitors. MySpace unofficially died long ago, and frankly I have always hated the extremely cluttered look of the site. Facebook will always have a place in the social networking world, as it will be forced to innovate, but for now Google Plus has some very interesting features. Google Plus's two most innovative features are Circles and Hangout. Circles is what all the high school and college users of Facebook are really excited about. It allows you to exclude certain categories of people from certain postings, and is much more efficient than the Facebook system of categorizing posts. You can create as many circles as you want and name it whatever you want, and your friends cannot see the name of your circles. For your work supervisor, you could friend him and put him in the circle of "Dumb boss", and he/she would not be any the wiser. It truly is an innovative system! Then there is Hangout, which is a really awesome feature. It allows you to video chat with multiple people at once. You can get all your friends together and chat in the same place, which is an unparalleled social networking feature. The future is finally here, and it is only a matter of time before we are speaking to each other using holographic representations of ourselves. It might sound crazy, but such technology already exists, and at the rate technology is changing we will probably see that in the next couple years. It is going to be pretty incredible!  Article Source: http://EzineArticles.com/6455881 At Taylor Made Small Bizwe can help you create a online business strategy that incorporates all social media platforms to help you gain an ROI quicker.

Women Entrepreneurs Foster Global Entrepreneurship – one village at a time

Patrice Barber - Tuesday, July 26, 2011
 iCast recently  featured three incredible women who are from Pakistan , educated in the US and have gone back to Pakistan, using their Harvard and MIT education to give back to their communities . Using micro loans and entrepreneurship to empower the women in their villages, they have already brought solar electricity and water to their villages, education for girls (almost unheard of in many small villages), and young women. Most impressive is that this has been done in a sustainable manner . Their micro loans are used to generate the initial capital for a business idea that the village women all participate in and  the loans are rapidly paid back  at 97% payback rates against U.S. loan repayment rates of just 72% at this time. Patrice Barber was invited to attend this exclusive event and is delighted to be providing online business support with internet marketing and mobile marketing to these women celebrating the empowerment of women entrepreneurs world wide. http://rockies.tie.org/event/46/recharge-pakistan-through-empowering-women-tie-rockies-collaboration-icast

Mobile Marketing Campaigns That Work

Patrice Barber - Wednesday, July 20, 2011
Mobile technology is here to stay and professional writers, coaches, consultants and even brick and mortar companies can generate a highly effective and profitable income using a well thought out mobile marketing campaign. Lets think about it we have almost replaced wrist watches with the convenience of a cell phones clock. We don't leave the house without our phone so we don't miss any calls add to that the free texting that's becoming more common on most carrier plans and the literal addictiveness of texting and you have a recipe for reaching your prospects nearly instantly. Even more importantly you will have the ability to receive nearly instant responses all using the convenience of this new and exciting communication medium. So what are some examples of a Mobile Marketing Campaign? > Keywords - Lets say someone wants to stay in touch with you via SMS then you just need to set up a keyword to be texted to a short-code (4 0r 5 numbers) and after they text you with that number their mobile phone number would automatically be added to your database/opt-in contacts. > Text Alerts - Create text alerts can provide you with automated alerts to customers who text in with a keyword to you at a time you decide fore example. Whether your a coach, consultant or a fitness gym that wants to provide special discounts or event alerts, bad weather or maybe your a martial arts team that wants to provide the up to the minute competition results. > Voting - Maybe you would like to know which of your products your consumers like best, thats easy to do just have them send an SMS to one or another number and you can easily tabulate the results. Again your options for creating comparison voting campaigns is really limited only by your imagination. > Contests - Thats right you can actually create highly popular competitions, remember everyone likes a winner. Just set up a prize and have the contestants use a keyword to optin and then just pick a random winner. Or you could award the first on to send a message after they see your twitter message that alerts them to send the message (the twitter message may be an advertisement for a new product) and the first to send a SMS wins a free copy. > Survey - Just setup a couple of keyword numbers and announce the options to your facebook followers for example. Than just tabulate the results. You could even put up a poster at your deli and ask your customers to participate as they wait for their order to be completed. As you can see this can be extremely powerful to virtually any professional looking to profit from a mobile marketing campaign.
Article Source: http://EzineArticles.com/5955269

For March there are 2 F*REE ways you can get in on this revolutionary way to market

Patrice Barber - Tuesday, March 08, 2011
For March there are 2 F*REE ways you can get in on this revolutionary way to market. Did you know there are people visiting your website right now, via their cell phone ? More importantly, did you know that if you don't have a mobile version of your website that you could be loosing potential customers? See for yourself - check your google analytics to see what I mean. If you aren't taking advantage of Mobile Marketing, your competition is. Regardless what you think you know, you will learn even more. And its free. Informed, experienced speakers bring you the latest used by successful marketers to grow their business. First on March 17 , Taylor Made Small Biz has our free webinar (45 minutes). If you can't attend it is recorded so register now. When texting and driving is great - how to drive foot traffic to your door Here is what you learn
  • What mobile marketing is and how to start this in your business
  • Setting up your first text message campaign
  • Getting more leads and buyers from your current website with SMS
  • 3 ways to get in front of cell phone users with your offers
  Register for the F*REE 45 minute webinar here Second on March 25th Taylor Made Small Biz has been asked by Tie Rockies to present LIVE at the Harnessing Mobile Marketing event. Its Friday March 25th and of course I wanted to let you in on it too! It's a Free seminar with 5 experts in Mobile Marketing, huge content, detailed screen shots all on Mobile Marketing. I am delighted to have you as my guest so Register now (seating is limited to the first 100 and this is going out to over 3000) Join us and other business owners for networking before and after the LIVE event Here is what you will learn about
  • How to set up your first text message campaign ( a bit like an email marketing campaign)
  • Why it's important for you to have a mobile website,
  • Fastest way to turn your smart phone into a credit card processing machine so YOU can take payment anywhere
  • And hear first hand the real live Return on Investment that other business owners have experienced
Get up to speed on the latest ways to connect with your clients right on their smart phones. Register now Registration is limited to the first 100. Register yourself here and then forward this to your business associates and friends. Register here See you at the event! Patrice Barber and the Just Results Team PS - This applies to you and your business if you have clients you work with more than once, have a store front, provide consulting or coaching where you occasionally meet face to face or if you are in the marketing business and need to share this new technology with YOUR clients.