90 Minutes to a Successful PR Campaign - Workshop

Patrice Barber - Thursday, September 15, 2011
What if you could have the Business Journal calling you? ABC news saw your article and now they want an interview! What would that mean to your business? The reach of the media far exceeds our ability to network in person. Many business owners see PR campaigns as limited to a corporate budget. We used to believe that  PR campaigns required a PR agency  or ad agency. 

Now that the PR landscape has changed, you have direct access to the media. 
In this hands on workshop, you will develop a PR campaign specific to your business. Leave with your completed PR campaign ready to implement. 


In the workshop : 
  • Get your business and get "media ready" with your very own updated media kit
  • Create the backbone of your marketing arsenal - your advocate list
  • Outline the key points of your next press release
  • Identify your target industries and related media connections
  • Get ready to shine the spot light on your PR campaign
Join us at this workshop to complete everything you need to be ready to launch your PR campaign 
  When: September 28 from 1:30-3:30 pm 
Seating is limited to the first 30.  
Reserve your seat today http://bityurl.com/PR-now-aa 
 The workshop is held at : Remax Professional Training Center 9200 E. Panorama Cir  Englewood, CO

Women Entrepreneurs Foster Global Entrepreneurship – one village at a time

Patrice Barber - Tuesday, July 26, 2011
 iCast recently  featured three incredible women who are from Pakistan , educated in the US and have gone back to Pakistan, using their Harvard and MIT education to give back to their communities . Using micro loans and entrepreneurship to empower the women in their villages, they have already brought solar electricity and water to their villages, education for girls (almost unheard of in many small villages), and young women. Most impressive is that this has been done in a sustainable manner . Their micro loans are used to generate the initial capital for a business idea that the village women all participate in and  the loans are rapidly paid back  at 97% payback rates against U.S. loan repayment rates of just 72% at this time. Patrice Barber was invited to attend this exclusive event and is delighted to be providing online business support with internet marketing and mobile marketing to these women celebrating the empowerment of women entrepreneurs world wide. http://rockies.tie.org/event/46/recharge-pakistan-through-empowering-women-tie-rockies-collaboration-icast

Mobile Marketing Campaigns That Work

Patrice Barber - Wednesday, July 20, 2011
Mobile technology is here to stay and professional writers, coaches, consultants and even brick and mortar companies can generate a highly effective and profitable income using a well thought out mobile marketing campaign. Lets think about it we have almost replaced wrist watches with the convenience of a cell phones clock. We don't leave the house without our phone so we don't miss any calls add to that the free texting that's becoming more common on most carrier plans and the literal addictiveness of texting and you have a recipe for reaching your prospects nearly instantly. Even more importantly you will have the ability to receive nearly instant responses all using the convenience of this new and exciting communication medium. So what are some examples of a Mobile Marketing Campaign? > Keywords - Lets say someone wants to stay in touch with you via SMS then you just need to set up a keyword to be texted to a short-code (4 0r 5 numbers) and after they text you with that number their mobile phone number would automatically be added to your database/opt-in contacts. > Text Alerts - Create text alerts can provide you with automated alerts to customers who text in with a keyword to you at a time you decide fore example. Whether your a coach, consultant or a fitness gym that wants to provide special discounts or event alerts, bad weather or maybe your a martial arts team that wants to provide the up to the minute competition results. > Voting - Maybe you would like to know which of your products your consumers like best, thats easy to do just have them send an SMS to one or another number and you can easily tabulate the results. Again your options for creating comparison voting campaigns is really limited only by your imagination. > Contests - Thats right you can actually create highly popular competitions, remember everyone likes a winner. Just set up a prize and have the contestants use a keyword to optin and then just pick a random winner. Or you could award the first on to send a message after they see your twitter message that alerts them to send the message (the twitter message may be an advertisement for a new product) and the first to send a SMS wins a free copy. > Survey - Just setup a couple of keyword numbers and announce the options to your facebook followers for example. Than just tabulate the results. You could even put up a poster at your deli and ask your customers to participate as they wait for their order to be completed. As you can see this can be extremely powerful to virtually any professional looking to profit from a mobile marketing campaign.
Article Source: http://EzineArticles.com/5955269